Pipeline360

1 Job

89 Employees

About the Company

Pipeline360 is the trusted partner for B2B marketers, delivering predictable, scalable pipeline growth through a streamlined Demand-as-a-Service model. By combining data-driven intelligence with enabling technology, Pipeline360 takes a strategic, end-to-end approach that aligns with today's evolving B2B buying journey. We don't just generate leads - we build pipeline, fuel growth, and empower marketing teams to operate with precision and confidence. Let's face it - generating pipeline isn't getting any easier. As buying groups get larger, marketing teams get smaller, and compliance and regulation become increasingly complex, marketers have their hands full. We exist to make the unpredictable predictable. For nearly two decades, we've helped organizations across the world drive high-quality, predictable demand at scale. As the marketing landscape evolves, so do we, creating fresh strategies that break through the noise to keep your brand ahead of the curve.

Listed Jobs

Company Name: Pipeline360
Job Title: Media Planner
Job Description: **Job Title:** Media Planner **Role Summary:** Strategic media planner responsible for designing, executing, and optimizing integrated B2B demand‑generation campaigns. Acts as liaison between sales, delivery operations, customer experience, and external clients to ensure campaigns meet performance targets and drive revenue growth. **Expectations:** - Deliver data‑driven media plans that align with client objectives and Pipeline360 business goals. - Maintain high‑quality stakeholder communication and support throughout the campaign lifecycle. - Identify and act on optimization opportunities to improve ROI and client satisfaction. - Manage multiple high‑volume projects with precision and meet tight deadlines. **Key Responsibilities:** - Review RFPs, provide strategic recommendations, and manage bidding portal activity. - Support pre‑sale strategy and advise on appropriate program types for each customer. - Develop, execute, and monitor media plans; conduct ongoing performance analysis and reporting. - Serve as primary point of contact for advertisers, media partners, and solution providers via email, phone, and Salesforce CRM. - Collaborate with cross‑functional teams to ensure seamless campaign launch, timeline adherence, and post‑campaign review. - Mentor junior team members on best practices and operational standards. **Required Skills:** - 1–2+ years B2B media planning, campaign management, or marketing operations experience (agency or publishing environment preferred). - Strong project management: ability to juggle multiple campaigns simultaneously. - Critical thinking and prioritization under pressure. - Excellent written and verbal communication; active listening. - Proficiency with Salesforce (or similar CRM) and digital marketing platforms. - Detail‑oriented with a commitment to best‑practice adherence. - Ability to work independently on complex, custom campaigns and drive stakeholder conversations. **Required Education & Certifications:** - Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience). - Relevant certifications (e.g., Google Ads, Meta Blueprint, LinkedIn Marketing) are a plus.