NMQ Digital

About the Company

The speed of customer change is outpacing marketers' ability to respond to it. We let you focus on revenue growth and brand value creation, whilst we make your digital marketing operations happen. NMQ Digital is a leading digital marketing operations agency founded in 2009. We help marketers get things done across SEO, Product & Web Content Management, Social Media Management, Performance Marketing, E-Commerce Management, CRM & Marketing Automation, Digital Experience & Development, Data Management & Analytics, Project Management, and Digital Consultancy. Unlike other agencies that focus on strategy and creativity, our core strength is in executing your day-to-day digital marketing operations at scale. We believe every marketer should have the time to focus on what will enable their own and their respective company's growth. Our value proposition is simple, yet very attractive. More than 250 digital marketing specialists are distributed across 5 locations around the globe. We work with your marketing technology and our staff is certified for the leading platforms. Our business models provide flexibility to scale up or scale down, making it very easy to cope with strategy changes. And the return on investment is hard to beat when we consider rates and execution capabilities including getting it right the first time. Sounds good, doesn't it? We are the only agency that lets you focus on revenue growth and brand value creation. Let us take care of your digital marketing operations so all you need to do is growing faster than ever before! Marketers from Philips, Sony, Unilever, Zoetis, Dupont, and Rituals amongst other leading companies already trust us for their digital marketing operations. Book a strategy call and start your growth transformation today.

Listed Jobs

Company Name

NMQ Digital

Job Title

Data Analyst (Audience)

Job Description

**Job Title:** Data Analyst (Audience) **Role Summary:** Develop and manage audience segments using behavioral, transactional, and CRM data to optimize marketing campaigns and analytics. Ensure audience consistency across channels and support data-driven decision-making through real-time insights and KPI analysis. **Expectations:** - Minimum 3 years in digital marketing analytics, audience management, or campaign operations. - Experience with real-time audience streaming, data warehouses, and audience data lakes. - Background in B2C sectors (retail, eCommerce, subscription services) preferred. **Key Responsibilities:** - Build rule-based and event-triggered audience segments using behavioral and transactional data. - Manage dynamic audience lists for lifecycle marketing, retention, and acquisition campaigns. - Integrate CRM and web analytics data (e.g., GA4, Adobe Analytics) into segmentation workflows. - Automate audience refresh logic via SQL, Python, or CDP platforms (e.g., Adobe RT-CDP, Segment). - Collaborate with engineering teams to scale workflows using cloud data platforms (BigQuery, Snowflake). - Establish data accuracy, freshness, and deduplication strategies for segment integrity. - Develop real-time data triggers for dynamic audience updates (e.g., product views, purchases). - Provide audience-level insights on CTR, conversion rate, ROAS, and engagement metrics. - Support campaign analysis by segment type, channel, and lifecycle stage. **Required Skills:** - Strong proficiency in SQL; familiarity with Python or scripting languages. - Hands-on experience with marketing data platforms (GA4, Adobe Analytics, CDPs). - Knowledge of campaign orchestration tools (Salesforce Marketing Cloud, Adobe Campaign). - Ability to work with cross-functional datasets for targeting/personalization. - Understanding of cross-channel audience delivery and real-time orchestration challenges. **Required Education & Certifications:** - Bachelor’s degree in data science, marketing analytics, or related field. - Certifications in data analytics, CRM platforms, or cloud data tools preferred.

Nevada, United states

Remote

22-09-2025