- Company Name
- Constellation Brands
- Job Title
- Market Development Manager - South Texas/Valley
- Job Description
-
Job title: Market Development Manager – South Texas/Valley
Role Summary:
Lead sales performance and retailer execution for assigned South Texas/Valley territory. Partner with area GM to set priorities, develop business plans, and drive volume, distribution, and investment goals across key wholesalers and retail accounts.
Expectations:
- Bilingual in Spanish.
- Minimum 3 years consumer packaged goods sales and management experience.
- Advanced Excel, PowerPoint, Word; proficiency in Cognos 7/8 and Retail Vision.
- Ability to travel 30% of the time (including up to 5‑hour drives).
- Demonstrated initiative, relationship building, commitment follow‑through, strong communication, analytical, and math skills.
Key Responsibilities:
- Manage Wholesaler portfolio: implement Constellation Retail Vision, standards, and practices; oversee POS material allocation and usage.
- Direct training and development for Wholesalers.
- Conduct annual and trimester planning sessions to set volume, distribution, and CTF goals; develop mutually agreed plans with Wholesalers.
- Identify and execute market‑specific business development opportunities; close distribution gaps for key national/regional on‑premise accounts.
- Price determination: recommend pricing changes, secure Wholesaler commitment, ensure PTR/PTC targets, evaluate new product pricing.
- CTF budgeting: create investment strategies per Sales Priority, annual business plan, monitor compliance.
- New product rollout: coordinate with Key, National Accounts, Wholesalers.
- Volume initiatives: analyze performance gaps, recommend corrective actions, develop tactics, secure Wholesaler commitment.
- Supply chain oversight: ensure adequate inventory levels, proper rotation, address code‑date/aging issues.
Required Skills:
- Bilingual Spanish/English competence.
- Advanced MS Office (Word, Excel, PowerPoint, Outlook).
- Experience with Cognos 7/8, Retail Vision, and other sales reporting tools.
- Strong oral, written, interpersonal communication.
- Analytical and problem‑solving abilities; adept in budgeting and forecasting.
- Ability to drive results with minimal supervision; proactive initiative.
Required Education & Certifications:
- Bachelor’s degree in business, marketing, or related field, or equivalent experience in CPG sales and management.