cover image
LesPepites

LesPepites

lespepites.com

1 Job

4 Employees

About the Company

Cabinet de recrutement spécialisé dans les métiers du Marketing Digital.
Missions 100% à la performance.
Notre Promesse : vous présenter 2 Talents minimum sous 15 jours maximum.
Esprit Agile & Échanges Humains.

Listed Jobs

Company background Company brand
Company Name
LesPepites
Job Title
Senior Demand Generation Manager - Paris (65-80k€)
Job Description
Job Title: Senior Demand Generation Manager Role Summary: Build and scale an international demand generation engine focused on quality and ROI across key markets (France, UK, DACH, Nordics, USA). Own pipeline growth, lead the end‑to‑end funnel from Lead to Revenue, and collaborate with Sales to drive strategic account activation. Expectations: Deliver a 25 % increase in pipeline volume by 2026 versus 2025. Own the growth engine, manage a small marketing team (2–3 members), and develop a data‑driven culture of ROI. Key Responsibilities: - Design and execute market‑segmented demand generation strategies, including inbound, lifecycle, paid media, events, and expertise content. - Deploy account‑based marketing (ABM) campaigns and manage lead qualification (MQL → Opportunity). - Collaborate with Sales to identify strategic accounts, co‑create activations, and support commercial performance. - Analyze campaign performance, generate actionable insights, and refine attribution models. - Lead and develop a cross‑functional marketing team (France and internationally). Required Skills: - Proven experience in B2B SaaS demand generation, ABM, and pipeline management. - Strong analytical skills with proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, Marketo). - Expertise in multi‑channel campaign execution (inbound, paid media, events). - Ability to translate data into strategy and ROI‑driven recommendations. - Excellent stakeholder management and cross‑functional collaboration. Required Education & Certifications: - Bachelor’s degree in Marketing, Business, or related field (MBA preferred). - Certifications in digital marketing or demand generation (e.g., HubSpot, Marketo, Google Ads) are advantageous.
Île-de-france, France
Hybrid
Senior
18-02-2026