Skills

Leadership Sales Content Creation SEO Marketing Analytics

Job Specifications

About the Role

This opportunity is ideal for a Head of Brand & Content (or Director-level) who combines visionary thinking with hands-on execution. You'll lead the next chapter of brand development -- from positioning and tone of voice to AI-powered content creation and omnichannel strategy. This is a leadership role where brand isn't just about design -- it's about driving pipeline, perception, and performance.

What They're Looking For

7+ years of experience in B2B SaaS brand, content, or communications leadership
Proven ability to scale content operations and elevate brand perception
Leadership experience managing teams, stakeholders, and external partners
Deep understanding of content strategy, editorial planning, SEO, and multichannel storytelling
Familiarity with AI tools like GPT-4, Claude, Jasper, and emerging search platforms
Comfortable with analytics, optimization, and tying brand/content to pipeline and ROI
Strong communicator -- able to distill complex narratives into clear messaging across audiences
A hands-on, strategic thinker with an experimentation mindset
Passion for innovation, emerging tech, and shaping brand stories that matter
Experience managing brand reputation and consistency across fast-scaling orgs

Responsibilities

Strategic Leadership & Brand Evolution

Lead a full brand evolution: from positioning and identity to voice and visual consistency
Develop a global brand and content strategy aligned with business and growth goals
Guide ICP-driven storytelling and messaging frameworks
Act as brand guardian across all touchpoints -- internal and external
Build and scale brand systems, tone of voice guidelines, and creative ops infrastructure
Coach and grow a content/brand team while managing agency relationships

Content Strategy & Creation

Develop data-driven, AI-assisted content workflows (GPT-4, Claude, Jasper, etc.)
Own the editorial calendar -- from blogs and case studies to sales enablement and social
Partner with Product Marketing and Growth to deliver content across the funnel
Drive hyper-personalized experiences for multiple ICPs across channels
Lead content performance analysis tied to clear business metrics (e.g. impressions, conversions, pipeline)

SEO & AI Search Optimization

Optimize for both traditional and AI-powered search engines
Develop content clusters and topic authority frameworks using semantic analysis
Stay ahead of trends, identify content gaps, and shape content to fit evolving search behaviour
Deliver engaging, human-first content that also performs in algorithmic environments

Benefits Snapshot (customize based on client or partner company)

Competitive base salary + equity
Flexible hybrid working (with HQ or anchor hub access)
Generous L&D budget and wellbeing allowance
Health and wellness benefits
Unlimited access to leading AI content tools
Opportunity to shape a category-defining brand in B2B SaaS

Join Hirehoot if you're interested in discreetly or publicly exploring leadership roles at high-growth startups seeking senior commercial talent.

About the Company

Hirehoot is a platform dedicated to making leadership hiring faster, fairer, and more effective. Whether you're looking for leadership talent or hard-to-find subject matter experts, Hirehoot's smart matching technology makes the right connections based on skills, preferences, and cultural fit. Our mission is to connect the world's leading tech companies with exceptional leaders to create impactful solutions that benefit all of society through a fair, equal, and privacy-first approach with a clear and straightforward process... Know more