Job Specifications
Mode Executive is proud to be partnering with fast-growing, award-winning designer fashion house is seeking a visionary Global Brand Marketing Director to lead its global marketing, brand, and communications strategy. Known for its craftsmanship, innovation, and modern approach to luxury, the brand has become a favourite among style-conscious clientele worldwide and is stocked in leading international retailers. This role reports directly into the CEO.
This is a rare opportunity to join a purpose-driven company that combines timeless design with a commitment to sustainability and social impact.
As a key member of the leadership team, you will shape how the brand is expressed globally -- from its values and storytelling to the way it connects with press, influencers, and its growing international community.
You'll lead a multidisciplinary team spanning brand, PR & influencer relations, content, customer marketing, and creative. Working closely with e-commerce, product, and operations teams, you'll ensure marketing and business goals are aligned to drive growth, engagement, and long-term brand equity.
This is a hands-on, strategic leadership role for someone who thrives on blending creativity with commercial impact.
The Role
Define and execute the brand's global marketing strategy to drive awareness, desirability, and growth.
Translate company objectives into clear, measurable marketing plans with defined priorities, budgets, and KPIs.
Act as a strategic partner to senior leadership, helping shape the next chapter of the brand's evolution.
Build and inspire a high-performing team that values creativity, collaboration, and accountability.
Strengthen and evolve brand positioning within the global luxury landscape.
Ensure consistent, distinctive brand communication across all channels and markets.
Monitor market trends and competitor activity to maintain a leadership edge.
Develop and lead a global PR and influencer strategy, securing premium media exposure and strategic partnerships.
Oversee brand events, collaborations, and activations that deepen cultural relevance.
Manage ambassador and affiliate programmes to amplify reach and engagement.
Lead the content strategy across all owned, earned, and paid channels.
Oversee creative storytelling, ensuring all brand communications are inspiring and on-message.
Maintain the highest standards of quality and consistency across all marketing touchpoints.
Develop customer engagement and retention strategies that enhance loyalty and lifetime value.
Champion customer insights to inform marketing, product, and business decisions.
Oversee CRM and lifecycle marketing with a data-driven, personalised approach.
Define marketing KPIs and ensure consistent tracking, analysis, and reporting.
Use insights to optimise performance and balance creativity with commercial results.
Requirements
10-15 years' experience in marketing within the luxury, fashion, or lifestyle sectors, ideally with international exposure.
Proven expertise across brand building, PR, influencer relations, content strategy, and customer engagement.
A strategic, data-informed mindset with a creative edge.
Strong leadership experience managing and scaling multidisciplinary teams.
Excellent communication, presentation, and stakeholder management skills.
Commercially astute, with a deep understanding of ROI and growth levers.
Passionate about craftsmanship, sustainability, and shaping the future of modern luxury.
To apply, please send your CV to chelsea@modesearch.co.uk or click the apply button.
Please note: due to high volumes of interest, only shortlisted candidates will be contacted.
About the Company
Mode Executive is a global search firm specializing in luxury, fashion, lifestyle, and creative industries. They connect top-tier talent with the world's most desirable brands, ensuring the right senior hires elevate brand equity and drive industry innovation. With an intuitive and expert approach, they anticipate the impact each key hire will bring, enhancing prestige and legacy in an evolving market. Their deep industry insight and tailored search process make them a trusted partner for securing executive-level talent.
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