Product Marketing Manager – Global SaaS

Skills

Job Specifications

Product Marketing Manager – Global SaaS

Location: London Hybrid
Contract: 12 months ( high chance of extension)
Salary : £95k -£100k pa

This is a high-impact role sitting at the intersection of product, marketing, and user insight — ideal for someone who enjoys shaping strategy but is equally comfortable rolling up their sleeves to deliver results.

You’ll take ownership of how products are brought to market — defining positioning, identifying target audiences, and leading campaigns that drive engagement and adoption.

Key responsibilities:

Define and evolve product positioning, messaging, and value propositions
Lead end-to-end go-to-market strategies for new products and feature launches
Plan and execute integrated, multi-channel marketing campaigns
Use data, insights, and market analysis to guide strategy and optimise performance
Partner with product, research, and regional marketing teams to align priorities
Develop content and narratives that clearly communicate product value

What we’re looking for:

Experience in product marketing or a strategic marketing role within a complex environment
Proven ability to lead go-to-market initiatives and deliver measurable impact
Strong storytelling skills — able to simplify complex products into clear messaging
Data-driven mindset with experience using insights to inform decisions
Strong understanding of customer behaviour and market dynamics

This role offers the opportunity to work on products at scale, influence strategy, and drive meaningful growth in a fast-paced environment. Email Hannah@principlehr.com

About the Company

Welcome to Principle's LinkedIn profile page! We are a globally recognised, multi-award-winning recruitment agency specialising in partnering with MSPs and organisations to place contingent and permanent workers across various sectors, including Technology, Engineering, Media, Marketing, Operations, Legal, Finance, and HR in Ireland and the UK. At Principle, we are proud champions of Diversity, Equity, and Inclusion (DE&I) and are a diverse-owned recruitment agency certified as Women Owned by WEConnect International. Our c... Know more