cover image
Velvet Consulting

Velvet Consulting

www.vml.com

3 Jobs

218 Employees

About the Company

Velvet Consulting is the leading consulting firm in assisting organizations in their customer orientation. Since 2004, thanks to our 250 Marketing enthusiasts people, we accelerate business performance by building a fullest and effective customer experience. Our global approach and the complementarity of our expertise, support the customer-centric, data and digital transformation of companies. From strategic orientations to operational and technological implementation. We joined the WPP Group and Wunderman Thompson Network in July 2020 to enrich our marketing transformation expertise, with the multichannel excellence of the worldwide communication leader. We propose Agile interventions adapted to each context and sectoral issue through an innovative and integrated approach: HCX ™, for Hyper Customer eXperience. Our vocation: Generate value at all steps of customer experience. Our obsession: Results, nothing but results. Our commitment has been driven by 3 values: excellence, innovation, enthousiasm.

Listed Jobs

Company background Company brand
Company Name
Velvet Consulting
Job Title
Senior Manager / Head of Data Strategy & Governance
Job Description
Job title: Senior Manager / Head of Data Strategy & Governance **Role Summary** Lead the development and delivery of data strategy and governance frameworks for clients. Own business development, manage a specialized team, and deliver strategic data initiatives that drive measurable business value across marketing, CX, AI and tech domains. **Expectations** - Navigate senior client organizations (CMO, CDO, CIO, COO) to align data vision with commercial objectives. - Build and expand a profitable data strategy service offering. - Recruit, coach, and retain high‑performance data strategy staff. - Ensure client engagements meet ROI, compliance and ethics standards. **Key Responsibilities** *Business – Go‑to‑Market (≈20%)* - Design and present data‑strategy GTM proposals to prospective clients. - Lead pre‑sales, scoping, and bid‑creation activities for data‑governance services. - Identify growth opportunities in luxury, retail, hospitality, FMCG, and financial services sectors. - Represent the firm at industry events and thought‑leadership forums. *Management – Team Leadership (≈20%)* - Manage a cross‑functional team of data‑strategy consultants, governance analysts, PMO staff, and privacy experts. - Oversee hiring, onboarding, training, and career development. - Develop and maintain internal references: governance models, maturity frameworks, glossaries, and RACI matrices. - Control project staffing, workload, and operational performance. - Collaborate with Data, Tech, CX, and IA teams. *Technical – Data Strategy & Governance (≈60%)* - Define client‑specific data visions and strategic roadmaps, prioritizing initiatives and building business cases. - Develop KPI sets, operating models, and maturity frameworks for data maturity assessment. - Implement governance structures: roles, committees, charters, policies, data catalogs, glossaries, lineage, MDM, data quality, and privacy compliance. - Align governance with platform architecture (Snowflake, Databricks, GCP, AWS, Azure). - Lead GDPR, privacy‑by‑design, DPIA, and data‑ethics initiatives; provide guidance on responsible AI usage. - Drive end‑to‑end program management, coordinating stakeholders across business, IT, data office, and external partners. - Facilitate data literacy programs through workshops, training, and coaching. - Prioritize use cases in CRM, marketing, retail, and finance, delivering clear business value metrics. **Required Skills** - 7–12 years in data strategy, data governance, or related consulting. - Deep knowledge of modern data organizations, MDM, data quality, operating models, and data privacy frameworks. - Proficiency with data platforms (Snowflake, Databricks, GCP, AWS, Azure) and governance tools (Collibra, Alation, Atlan). - Strong business acumen; ability to articulate data value to C‑suite executives. - Leadership, program management, and people‑management capabilities. - Excellent written and verbal communication. - Results‑oriented mindset and ethical approach to data use. **Required Education & Certifications** - Bachelor’s degree in Computer Science, Information Systems, Business Analytics, or related field (advanced degree preferred but not mandatory). - Relevant certifications (e.g., Certified Information Privacy Professional, data‑governance certificates, or cloud platform credentials) are a plus.
Paris, France
Hybrid
Senior
05-12-2025
Company background Company brand
Company Name
Velvet Consulting
Job Title
Consultant Confirmé en Gestion de Campagnes CRM - F/H
Job Description
**Job Title:** Senior CRM Campaign Management Consultant **Role Summary** Lead end-to-end marketing campaign strategy and execution for global clients across multichannel environments. Focus on optimizing engagement through CRM automation tools, workflow configuration, and performance analysis. Requires deep expertise in marketing automation platforms and cross-functional collaboration with technical, data, and client teams. **Expectations** - Minimum 3+ years in CRM campaign management with proven project delivery experience. - Proficiency in Adobe Campaign or Salesforce Marketing Cloud essential. - Intermediate SQL/HTML/CSS skills for campaign workflow customization. **Key Responsibilities** - Design and optimize multichannel campaign strategies (email, mobile, web). - Configure campaign workflows and segmentation using CRM automation tools. - Analyze campaign performance metrics and generate actionable insights. - Train clients on CRM tools and best practices for campaign execution. - Collaborate with technical teams to integrate data sources and automate processes. **Required Skills** - Advanced knowledge of Adobe Campaign or Salesforce Marketing Cloud. - SQL querying for campaign data analysis and reporting. - HTML/CSS for campaign template customization. - Cross-channel campaign coordination and stakeholder communication. - Fluent English (written and verbal); additional languages a plus. **Required Education & Certifications** - Bachelor’s degree in marketing, business, or related field. - Relevant CRM platform certifications (e.g., Adobe or Salesforce) preferred but not required.
Paris, France
Hybrid
11-02-2026
Company background Company brand
Company Name
Velvet Consulting
Job Title
Stage – Consultant technico-fonctionnel Marketing Technology & Digital
Job Description
Job Title: Intern – Technical‑Functional Consultant, Marketing Technology & Digital Role Summary Intern will support clients in designing, configuring, and extending marketing technology and e‑commerce platforms. Working across solutions such as Adobe Campaign, Salesforce Marketing Cloud, Salesforce Commerce Cloud, Magento, Shopify, and related data tools, the intern collaborates in agile projects to translate business requirements into functional and technical specifications, develop custom code, and train users. Expectations * Engineering or computer science background with a first development experience. * Strong drive to work on IT projects and proficiency in Java, SQL, and HTML. * Keen interest in marketing‑client or e‑commerce software configuration. * Demonstrated curiosity, methodological approach, autonomy, and initiative. * Fast learner with good relational and analytical skills. Key Responsibilities 1. Participate in workshops to define functional and technical client needs. 2. Draft functional and technical specifications (cahiers des charges). 3. Configure marketing technology solutions and develop specific extensions. 4. Conduct testing, user acceptance, and assist in user training. 5. Support project management activities (Agile or V‑cycle), including documentation and status reporting. Required Skills * Programming: Java, SQL, HTML (plus exposure to front‑end or scripting as needed). * Familiarity with marketing automation and customer data platforms (Adobe Campaign, Braze, Imagino). * Knowledge of e‑commerce platforms (Salesforce Commerce Cloud, Magento, Shopify, Hybris) and related PIM/DAM/OMS systems. * Strong analytical, problem‑solving, and communication abilities. * Self‑driven, organized, and able to work independently within a team. Required Education & Certifications * Currently enrolled in or recently graduated from an engineering, computer science, or related technical program. * No specific certifications required; technical coursework in software development and marketing technology preferred.
Paris, France
Hybrid
11-02-2026