Job Specifications
We are open to candidates based in London or surrounding areas.
Bauer Media Outdoor is one of the leading Out of Home media owners, with more than 33,000 advertising sites in our portfolio. Our talented team of over 600 people work in 14 locations across the country, creating and delivering some of the most memorable advertising campaigns in the UK.
At Bauer Media Outdoor we are at the forefront of the change in our industry, making innovative use of technology and realising the potential of Out of Home media.
About The Role
This is an exceptional and high-impact opportunity to shape the growth of the Direct Sales function at Bauer Media Outdoor. As Direct Sales Manager, you will lead a team of talented sales consultants responsible for selling Out of Home (OOH) advertising solutions to a broad mix of clients. Your team will focus primarily on medium to large regional businesses with varied and often complex needs, giving you significant scope to influence revenue growth and market presence.
What You'll Be Doing
Team Leadership
Lead, manage, and inspire a team of six Direct Sales Consultants focused on selling OOH advertising to small and medium-sized businesses
Set clear KPIs and revenue targets, proactively monitoring performance and driving accountability
Support the team in identifying and developing new business opportunities, collaborating with Bauer Media Outdoor's marketing teams and building strong regional market insight
Champion high-quality, insight-driven pitches, fostering collaboration across the business
Provide hands-on coaching, mentoring, and day-to-day guidance to strengthen sales capability and confidence
Maintain expert knowledge of Bauer Media Outdoor formats and propositions, ensuring the same high standards within your team
Build strong relationships with other Sales Managers, Sales Operations, and cross-functional teams to share best practice and ensure seamless communication
Sales Performance
Develop and manage detailed regional sales and business plans to guide prospecting, structure sales activity, and produce accurate revenue forecasting
Identify development needs across the team and provide coaching to ensure KPIs and targets are exceeded
Equip the team with the tools, skills, and confidence to deliver compelling, insight-led sales narratives that influence client media decisions
Customer Engagement
Ensure all pitches and proposals align clearly with client objectives and showcase tailored, high-impact solutions
Champion the team's value proposition, helping consultants articulate why Bauer Media Outdoor is a relevant, effective, and convenient partner for advertisers
Oversee accurate and comprehensive activity logging, pipeline management, and account information within Salesforce
Skills & Experience
Proven field sales and new business experience, ideally with a strong regional focus
Media sales experience (e.g., print, radio) is beneficial but not essential
Demonstrated success in creating and unlocking new markets while growing value from existing customers
Inspirational, motivating leader with a strong track record in coaching and developing high-performing teams
Strong, empathetic communicator and confident presenter
Resilient and adaptable, able to thrive in a fast-paced, evolving marketplace
Highly organised, with strong account management and data articulation skills
Creative problem solver with the ability to develop solutions to complex challenges
Comfortable using MS Office and CRM tools
Confident using social media to gather and interpret regional market insight
What is it for you?
Salary DOE + Incentive
Car Allowance
Enjoy 25 paid holiday days, including those needed bank holidays!
Flexible working and a hybrid setup that gives you the freedom to have your work-life balance!
Company Pension Scheme contribution of up to 8%
Stay healthy with our Healthcare Cash Plan
Life Insurance and group income protection scheme
Cycle to work scheme
Enjoy travel/season ticket loans and exclusive discounts from hundreds of retailers
Make a different with our charity volunteer days
At Bauer Media Outdoor we are committed to treating everyone with fairness and respect, regardless of their race, gender, age, ethnicity, background, sexual orientation, disability, or any other differences. We work hard to foster an inclusive environment, a place you can be yourself. We support reasonable adjustment requests from candidates and employees. If you're interested in joining us to shape the future of out-of-home media, we'd love to hear from you.
If you require any further assistance, please do not hesitate to get in contact - careers-uk@bauermediaoutdoor.com
About the Company
Bauer Media Outdoor UK is one of the UK’s largest Out of Home media and infrastructure companies, operating more than 33,000 advertising sites nationwide and employing 600+ people in 14 locations. Our mission is To Create the Future of Media, transforming our estate to the benefit of all our stakeholders, through data-driven innovations and infrastructure. Our purpose is to provide both A Platform for Brands & A Platform for Good, delivering on advertisers’ media objectives whilst having a positive impact on the world around...
Know more