Job Specifications
Job Title: Account Director
Location: Hybrid, NYC
Timezone: EST
Salary: $115,000-$120,000 salary + commission
About The Goat Agency
Goat is part of WPP Media (formerly GroupM), the world’s leading media investment company. Since 2015, we've been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award-winning campaigns across 70+ countries.
As part of our team, you'll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. Whether it’s short-term activations or long-term ambassador programs, we treat influencer marketing as a full-funnel channel that drives awareness, engagement, and conversions.
About The Opportunity
We're seeking an experienced and commercially driven Account Director to join our US team. You'll manage key client relationships, drive account growth, and contribute to the agency's success in the US market. If you're a strategic communicator with a passion for digital marketing, especially influencer and paid social, this is your chance to shine.
Key Responsibilities
Build strong relationships with senior client teams, understand their business goals, and develop innovative influencer strategies to achieve them.
Provide strategic insights to improve campaign performance and identify opportunities for up-sells, cross-sells, and new business wins.
Lead and mentor the account team, ensuring they deliver exceptional client service and achieve their full potential.
Monitor campaign performance, analyze data, and provide insightful reports to clients.
Push clients and the agency creatively and strategically, ensuring we're always delivering cutting-edge influencer campaigns.
Develop and implement training plans for the account management team, both individually and as a whole.
Lead internal and external meetings, ensuring clear communication and alignment across teams.
Represent The Goat Agency at global All Agency Meetings.
Role Requirements
6+ years of account management experience in an agency or brand environment (ideally advertising/social/creative).
Deep knowledge of social media platforms and their ad managers.
Proven experience leading all-agency meetings and providing team development training.
Exceptional communication, writing, and presentation skills.
Strong understanding of influencer marketing and social media trends.
Experience managing and mentoring teams.
Exceptional attention to detail and organizational skills.
A collaborative spirit and the ability to work effectively with cross-functional teams.
A strong understanding of the media landscape and the transition to digital advertising solutions.
Company Culture and Benefits
Regular social events and ongoing clubs.
$250 grant to make your work-from-home set up comfortable.
Provided MacBook laptop to work from.
Hybrid working.
Medical, Dental, and Vision coverage.
401K with company match.
One day of additional PTO for every year you’re at The Goat Agency.
Opportunity for career progression.
Plus many more!
About the Company
Goat is a global, award-winning social media and influencer marketing agency.
Since 2015, we've worked with, retained and scaled some of the world's most exciting brands, delivering social and influencer campaigns in over 70 countries and 28 languages.
In 2019, we were named Europe's Fastest Growing Agency by Adweek, and have been shortlisted for Social Media Agency of the Year at the 2022, 2023 and 2024 Campaign Agency Awards.
In 2023 WPP acquired the Goat business. We are now the only truly scaled influencer solution...
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